Japan-US Business Report LogoJapan-U.S. Business Report

No. 347, August 1998

Issue Index

American Companies in Japan


One of the biggest U.S. manufacturers of lighting fixtures for industrial, commercial/institutional and outdoor/roadway applications is mounting a major Japan marketing push. HOLOPHANE CORP. already has appointed LILIPUT CO., LTD. of Nishinomiya, Hyogo prefecture to import its sign lighting. However, the Columbus, Ohio-headquartered company intends to market its entire product line, capitalizing on the demand for energy- efficient products like its. Therefore, the compay is searching for importers and distributors to service other specialized markets. Holophane's Osaka office reportedly plans to bid on the lighting contracts for such nearby big public and commercial projects as the expansion of the Kansai International Airport and the Universal Studios Japan theme park. It also hopes to parlay its success in supplying the lighting for several Japanese-affiliated automotive plants in North America.

RAYCHEM CORP.'s subsidiary added six RGE Series fuses ranging from 4 amperes to 40 amperes to its line of Polyswitch resettable devices. The new products are priced between 43 cents and 57 cents in bags of 500. The Menlo Park, California company forecasts annual Japan sales of 20 million units for the complete Polyswitch family of resettable fuses.

Four more Japanese companies have been licensed to make wafer-thin, flat-panel loudspeakers for PC, multimedia and audio markets worldwide using technology developed by NOISE CANCELLATION TECHNOLOGIES, INC. The new licensees are: DAI NIPPON PRINTING CO., LTD., FUJICOLOR SERVICE CO., LTD., KAWASAKI HEAVY INDUSTRIES, LTD. and XEBEC CO., LTD. They join such manufacturers as NIPPON COLUMBIA CO., LTD., the supplier of the Denon brand. The contracts actually were handled by an affiliate of England's VERITY GROUP, PLC, with which Stamford, Connecticut-based NCTI signed a cross-licensing agreement for its flat speaker technology in the spring of 1997.

An exchange rate of ¥141=$1.00 was used in this report.

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