Japan-US Business Report Logo

No. 352, January 1999

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American Companies in Japan


In an interesting twist, the U.S. subsidiary of a Japanese company has opened a branch office in Tokyo. PULNIX AMERICA, INC. was formed in 1982 to market security and other products made by affiliates of TAKENAKA GROUP CENTER CO., LTD. Very quickly, though, the Sunnyvale, California- headquartered company made a name for itself as a developer and a manufacturer of industrial cameras. For example, it pioneered the progressive scan interline transfer camera and several other "non-TV"- format cameras. Now, PULNiX hopes to win more business in Japan for its products, starting with various PULNiX monochrome and color progressive scan CCD and interlace scan cameras. PULNiX also is marketing several types of Intelligent Transportation Systems cameras as well as such intelligent cameras as the Ethernet camera series and the ZICAM zero instruction set camera, plus custom-design cameras. At first, the company expects to do only about $854,700 worth of business a year in Japan, but it hopes to build annual sales to $8.5 million-plus.

Digital projectors have come to Japan through EASTMAN KODAK CO. Its KODAK DP1050 Ultra Digital Projector, which is built for travel at under 10 pounds, provides XGA (1024 x 768) resolution. The unit's Image Manager technology also finds at the touch of a button the best projection for the presentation, whether it is photos, graphics or spreadsheets. Another feature of the projector that Kodak is touting is its ability to project an ultra-bright image that stands out even in a well-lit room.

An exchange rate of ¥117=$1.00 was used in this report. aaaaaa

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